The idea came thanks to a street pole ad showing a bride in a wedding dress. It looked unprofessional and sad and I said to myself, "another bride idea..."
That phrase stuck with me and I started researching what is available from a wedding directory perspective in the South African market. It turns out there are a few offerings out there, and they all have one thing in common. They lack that premium quality feel. If I was a bride I would not pick one of the vendors advertising on them for my wedding. Simply because it does not inspire confidence.
So we started developing Bride Idea to be the premium destination for brides and vendors and make it look great! Our goal is to connect brides with the right vendors. It is as simple as that.